Small business owners can't just rely on Google anymore in their marketing strategy. The search engines are starting to realize that 'word of mouth' carries more weight than a simple search engine results page. Only now the 'word of mouth' is on the Internet. Read more »
Claim Your Business At Google Places – It’s Free
If you haven't already done so, go to Google Places and click on the Get Started button under "Claim your business listing on Google - for free". Read more »
Google Updates Its Algorithm – What Does It Mean?
As an online marketer you can't spend all your time chasing your Google search ranking - it will go up and down as your competition and Google's algorithm change. Read more »
Local Biz Marketing Moving In New Directions
A recent survey of small and local businesses shows that traditional offline marketing strategies continue to decline while social marketing is on the rise. Here's a summary... Read more »
The Most Annoying Term In Marketing Is…
Annoying and overused words and phrases that marketers should avoid Read more »
Internet Marketing 101
Marketing is having the right product in front of the right person at the right time and at the right price. The rest is strategies, projects and tactics to accomplish all four of the above. Using Internet marketing makes some of these objectives easier. Read more »