Google Checkout has come up with a new ‘gadget’ that lets you add a small shopping cart to your website or blog. It’s still in the Experimental stage…
First, you have to sign up for a Google Checkout merchant account. Next, list your products in a Google Apps spreadsheet. Third, get the HTML code and embed the online store into your web site.
The advantage – it’s a free and easy way to set up a small shopping cart – there are no monthly charges, just a percentage of the sale (depending on sales per month) and a small transaction fee..
The disadvantage – it only works with Google Checkout. Prospective customers have to sign up for a Google account if they don’t already have one prior to purchasing your product.
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Mastercard and Visa have recently come out with new security rules for the storage of customers credit card information. How does this affect your online business?
If you have a web site that sells products and your own payment gateway and merchant account then you have a choice to store the credit card information on your own web server or at your payment gateway.
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